SEO + AEO + GEO

Search has changed.
Is your brand visible to AI?

People aren’t typing keywords anymore. They’re asking AI for recommendations, comparisons, and trusted answers. If your brand isn’t in that conversation, you’re invisible where decisions are being made.

SEO alone doesn’t cut it anymore.

People aren’t clicking through 10 blue links. They’re asking ChatGPT, Perplexity, and Google’s AI Overview for answers. The brands that get cited in those responses win the customer. The brands that don’t, disappear.

You need a strategy that covers all three dimensions: traditional search (SEO), AI answer engines (AEO), and generative AI recommendations (GEO). We combine all three into one integrated program led by someone with 36 years of editorial experience who understands how content earns trust.

70%

of consumers research with AI before visiting a website

0

clicks needed. AI gives answers directly on the page.

1st

brands cited by AI carry disproportionate weight

20M

monthly adults reached by Kevin’s editorial teams

Ryan Heffernan

“Kevin’s background as a journalist and editor gives him a unique perspective on the challenges organizations face in a crowded, constantly evolving digital environment. Because he understands the landscape so well, his feedback for our team was both practical and actionable. Several years later, we’re still benefiting from the work, and many of his recommendations continue to influence how we communicate with our audiences.”

Ryan Heffernan, AGP for Communications, International Association of Fire Fighters

Three strategies. One goal.

Be found. Be cited.
Be recommended.

A six-month program in two focused phases. Real results you can measure.

SEO: Be found

Make sure search engines find, index, and rank your content where your audience is already looking.

AEO: Be cited

Structure your content so AI assistants surface it as a direct answer, not a link.

GEO: Be recommended

Have AI reference and recommend your brand when it generates answers for potential customers.

Kevin Whitmer

Led by Kevin Whitmer

3x Pulitzer Prize team. 36 years in media. Founder, Whitmer Consulting

Months 1-3

Foundation

  • Deep competitive & audience research
  • Keyword & CIT strategy creation
  • Technical SEO & metadata updates
  • Foundational content each month
  • Daily targeted ranking monitoring

Months 4-6

Full Implementation

  • Full SEO + AEO + GEO rollout
  • Scalable content created
  • Daily keyword ranking monitoring
  • Monthly performance reporting

By the end of six months, you’ll know exactly which decisions are being shaped by your content.

Proven expertise

Kevin’s track record speaks for itself.

20M

Adults reached monthly

Built audiences across NJ.com and affiliated platforms that reached 20 million unique adults every month. Understanding the intersection of search and consumer behavior was the foundation of that strategy.

3x

Pulitzer Prize team

Part of three Pulitzer Prizes, 23 New York Emmy Awards, and virtually every major national journalism honor.

jerry-keenan-alliance-for-action

“Kevin is the definition of a difference-maker. He is one of the smartest, most direct and most accessible people I have ever worked with. You reach out and you get his immediate attention.”

Jerry Keenan, President, New Jersey Alliance for Action

Ready to be found by AI?

Tell us about your business. We’ll send a free strategy brief.

Kevin will review your inquiry and respond with an honest assessment of how AI currently sees your brand, and where the opportunities are.

  • Free initial strategy brief included.
  • Kevin responds to every inquiry personally.
  • No obligation. No pressure.
Currently accepting new SEO/AEO/GEO clients

Get your free strategy brief

Takes 30 seconds. Kevin responds within one business day.

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